America’s shoe designer of the moment, Steve Madden, is about to make his first step onto the UK market. Steve Madden is responsible for the design and marketing of his company for the past two decades. With directional designs, he creates shoes for the young and fashionable. About two decennia ago, with only $1,100 in his bank account, Steve Madden set up his own shoe business. When the shoe industry was waiting for something new, Steve Madden re-introduced the thing, chunky heels that became the label’s signature. Nowadays, the shoe styles range from flats to stilettos, dressy to casual, and everything in between.

In the second week of December the ‘Steve Madden Ophelia’ will hit high street store River Island. The Ophelia shoes will then be going into a selection of stockists nation wide including Oli and Sole.

We’ve been told the shoe brand has a huge celeb following in the States including Hillary Duff, Kirsten Dunst, Rhianna and Hayden Panettiere. Let's see who will be the first UK it-girl to walk away with Steve Madden shoes.